BEAUTY WAX ROOM

What?
I developed a brand identity system supported by a brand guideline booklet and supporting collaterals.

Why?
To communicate the brand’s focus on smooth skin, efficiency, hygiene, and client comfort in a clear and consistent manner.

Process
Defined the brand strategy and translated it into a visual system, which was documented through guidelines and applied across collaterals.

Made with: Adobe Ilustrator and Photoshop